Given the loss of ratings in past editions, the Academy seeks to bring the Oscars to streaming platforms for its next installment.
bill kramer, CEO of the Academy of Motion Picture Arts and Sciences and the President Janet Yanghave made it known that they are already looking for streaming options for the 2023 Oscars telecast.
With each new edition, the Academy Awards ceremony has lost more and more audience, according to official reports from the channel. ABC, where the event is transmitted. Although attempts have been made implement different strategies to keep the public’s attention — like removing broadcast from the technical categories — the results don’t seem to have been very favorable, so it’s likely that the Oscar will move completely.
Play the Oscar?
The Variety Portal reports that Kramer and Yang meetn “Exploring extensions of transmission of the awards through streaming”so in 2023, one of the platforms could be in charge of bringing the event to more screens.
The decision comes after observing the performance of the awards Emmy this year, which were for the first time broadcast simultaneously on television and on the streaming platform of Universal, Peacock. And it is that although conclusive results have not yet been thrown that affirm that the streaming could boost the views of the show, those in charge of it consider that it is a way more “friendly” to reach new audiences and digital native audiences.
Would it affect the nominees?
At the moment it is unknown which service would be chosen to host the Oscars in 2023. However, speculation about the impact that bringing such an event to streaming could bring to the same platforms. Well, now that the Academy needs them to grow your audience, you could make the politics of the contest more open for the original films of the platforms that intend to enter the list.
Currently, for a film to be considered for the Oscars, it has to have a theatrical release prior to its streaming release, even if it is original content from some platform; in a certain way forcing studios to invest in distribution in different states of the country in order to achieve a nomination.
It could be that the dependency of the streaming for the awards, lighten these policies, which in reality had already been modified given the pandemic and the closure of several cinemas as a result of it. However, for now the information is limited and one can only speculate on whether the original productions of Netflix, HBO Max, Prime Videoamong others, could compete with fewer obstacles in the way.
The public will have to wait March 2023 to know if indeed, the Oscars have found a new extension in addition to the ABC network, and if in any way, it will change the requirements to participate in it.
What do cinephiles and cinephiles think?