The video game development company Epic Games has acquired the Bandcamp music store and although they will continue to operate independently, both will work to achieve an online ecosystem that empowers creators and artists more.
bandcamp is an online music platform that was created for independent artists to release and promote their music. Since it was founded in 2008, the company has had a very clear objective, create a music platform where artists receive a fair income for the money they generatein your case it is approximately the 82% of each sale.
On your side, Epic Games is one of the most important companies of the moment, known for being the creators of Fortnite and for your store, Epic Games Store that is gaining more and more weight among the gamer community. And although Bandcamp has repeatedly rejected offers to be acquired, this time it has accepted.
And it is that, as the CEO of Bandcamp Ethan Diamond explains in a release, the decision to join Epic Games is because they have a common goal. This is create a marketplace ecosystem of creators for content, technology, music, games, art and more disciplines. Both companies will work to offer more opportunities for artists and creators to receive fair compensation for their work.
Despite the purchase and for the peace of mind of Bandcamp users, everything will stay the same. The platform will continue to function as an independent marketplace, run by the same people. The same products and services will be maintained, the same revenue model and even the bandcamp fridaysan initiative that began during the pandemic, in which on the first Friday of the month the platform waives its share of revenue so that it goes directly to the artist.
But the purchase of this music platform by Epic Games will also introduce many new features. First of all, it will allow the bandcamp international expansionbut above all and thanks to the resources of Epic Games it will help them to develop in many aspects such as the mobile app, marketing tools, payment systems and also newer services such as live streaming.
The addition of Bandcamp will mark the arrival of another new company at Epic Games, and this time the artists and creators should be in luck, as they will work together to offer a fairer distribution of profits on the internet.