It is still too early to know how sales of the iPhone 13 have been at launch, but Asymco has taken a much more global view and released new estimates. According to his calculations, Apple would have already sold more than 2 billion units of the iPhone.
Horace Dediu, the author, believes that the high demand and the incentives that the operators offer have been the two pillars for sales to have reached this point. He also mentions that the number of users who abandon iOS in favor of Android is decreasing in relation to those who make the opposite decision, as well as the number of people who decide to sell their iPhone in the second-hand market to get the new one.
That doesn’t mean there are 2 billion iPhones running on the streets right now: that’s the number of units sold since their original 2007 model. Some of those iPhones should no longer exist, or should be kept in a drawer nostalgia .
And this fall, the demand looks to continue high: there are already analysts who see signs of “a strong demand” in the reserves of the iPhone 13, while shipments of the new iPad mini are already going to November in the United States and some other countries. When it comes to Apple’s growth, it’s always best to look at it long-term to understand it.